The recruiting operating system for agency owners

Standardize recruiting
across your entire agency.

Lodestone gives large agency owners a custom AI avatar interviewer, downline-wide analytics, and a human concierge team that gets every candidate enrolled into pre-licensing. One system. Every leg. Every leader.

Watch Platform Overview
Lodestone dashboard with AI recruiting pipeline, candidate scoring, and analytics
Built for large agency owners

One recruiting system for your entire agency.

You already pay for your downline's recruiting. Lodestone standardizes it—so every leader runs the same playbook, every candidate gets the same experience, and every producer shows up in the same rollup.

Custom AI Avatar Presenter

Your interview. Delivered perfectly. Every time.

Build a custom AI avatar—your face, your voice, your pitch—that runs the first interview for every candidate in your entire downline. No more inconsistent presentations from junior leaders. Every recruit hears the exact story that closes.

  • Branded avatar trained on your opportunity presentation
  • Standardized across every leg, every state, every leader
  • Recruits watch, engage, and self-qualify—24/7
Recording · Your custom avatar
Interview 1 of 1 · Same every time100% consistent
Agency-Wide Analytics

See your entire downline. On one screen.

Roll up sourcing, show rate, licensing velocity, and producer output across every leader and every leg of your agency. Know which downline leaders are compounding—and which need coaching—before the month ends.

  • Rollup dashboards from top-of-house to individual leader
  • Leaderboards, cohort tracking, and funnel drop-off by leg
  • Standardized KPIs so every leader plays by the same scoreboard
Producers by leader+22% MoM

Leaders

184

Show

76%

Licensed

312

Human Concierge to Pre-Licensing

A real team calling every candidate. Personally.

After the AI interview, a dedicated Lodestone concierge team calls every candidate to walk them into pre-licensing enrollment. No more candidates ghosting between interview and licensing. We close the loop your builders can't.

  • Live human callers, 7 days a week
  • Enrollment into LicenseIQ pre-licensing on the same call
  • Weekly reporting on every candidate touched
AR

Amanda R. · TX

Enrolled in LicenseIQ

MD

Marcus D. · FL

Enrollment call · today 3pm

PK

Priya K. · CA

Pre-licensing kit shipped

JT

Jordan T. · GA

Left voicemail · retry 4pm

How it works

From prospect to producer—on autopilot

Four steps that replace dozens of hours of builder time per recruit.

01

Source Candidates

AI scans, targets, and engages high-intent prospects across every channel.

02

AI Qualifies & Nurtures

Automated conversations score fit, answer questions, and warm them up.

03

Group Interviews

Recruits are routed into automated group interviews with the perfect script.

04

LicenseIQ Gets Them Licensed

Seamless handoff to licensing education, tutoring, and exam readiness.

AI Recruiting Engine

A full recruiting team, running 24/7

Eight AI capabilities working together to fill your pipeline while you sleep.

AI Candidate Sourcing

Identifies the right prospects in your market 24/7.

Automated Follow-Up

Never let a hot lead go cold again.

Email Campaigns

Personalized sequences that actually convert.

SMS Conversations

Real two-way texting handled by AI.

AI Voice Outreach

Natural-sounding voice agents that book calls.

Candidate Scoring

Know who is worth your time before they show up.

Calendar Booking

Friction-free scheduling on your terms.

Pipeline Automation

Stages, triggers, and reminders—done.

Automated Opportunity Presentation

Every recruit gets your best pitch

A professionally produced presentation delivered to every candidate—before they ever meet a builder.

The Lodestone Opportunity Presentation · 3:42

AI FAQ Assistant

Answers, instantly. Even at 2 AM.

Every candidate question—answered with your voice, your offer, your standards. The Lodestone assistant handles the eight conversations you keep repeating.

CompensationLicensingRemote workTime commitmentProductsIncome potentialTrainingCareer path

Lodestone Assistant

Online

What's the income potential in year one?
Most new producers reach $60–90K in their first 12 months when they follow the launch system. Top performers cross six figures. Want me to show you the comp plan?
Yes—and can I do this remotely?
Absolutely. 100% remote. I'll send the comp breakdown and book you into Tuesday's group interview. Sound good?
Ask anything…
Live Recruiting Concierge

AI does the work. Real humans close the gap.

Behind every automation is a live concierge team that catches the moments software misses—keeping candidates engaged and on the calendar.

Reminder calls
Follow-up
Appointment confirmations
Re-engagement
Candidate assistance
AI + real people · 7 days a week
Agency Command Center

One rollup view of your entire downline.

See every leg, every leader, every funnel stage—from sourced candidate to licensed producer—on one screen.

Agency-wide pipeline

12,480

Active downline leaders

184

Licensed in 30 days

312

Producer growth MoM

+22%

Downline leaderboard

Top-performing legs · this month

1

West Region · J. Alvarez

48 new producers · 82% show rate

+14%
2

Southeast · K. Patel

41 new producers · 79% show rate

+11%
3

Midwest · R. Chen

37 new producers · 74% show rate

+9%
4

Northeast · M. Okafor

29 new producers · 71% show rate

+6%

Downline funnel

Sourced → Licensed

Sourced12,480
Qualified5,820
Interviewed2,140
Enrolled in LicenseIQ1,180
Licensed producers312
Lodestone agency-wide analytics dashboard across the entire downline
Powered by LicenseIQ

From recruit to licensed producer—seamlessly.

Lodestone hands every recruit into LicenseIQ, the licensing platform that gets them through education, exam prep, and their first application.

LicenseIQ licensing progress dashboard
State-approved pre-licensing
AI tutoring
Adaptive learning paths
Gamified coursework
Practice exams
Progress tracking
Accountability tools
Mobile learning
Exam readiness predictions
Live support
First application prep
Ongoing CE

The journey

Applicant
Enrolled
Studying
Exam Ready
Licensed Producer
Why builders love Lodestone

Built for the way modern agencies grow

Every feature exists to give builders back their highest-leverage hours.

More interviews, same effort

Builders show up to qualified rooms, not empty calendars.

Consistent recruiting experience

Every recruit gets your best pitch, every time.

Higher licensing completion

LicenseIQ gets more recruits to the exam—and through it.

Reduced builder burnout

Stop doing first interviews you'll never close.

Automated follow-up

No more leads dying in your inbox.

Centralized analytics

One source of truth for your entire org.

AI-powered engagement

Personalized at scale, 24/7.

Leadership-first workflow

Built for builders, not corporate HR.

Your next top producer is
already looking.

Lodestone finds them. Qualifies them. Educates them. Schedules them. LicenseIQ gets them licensed. You build the relationship.

See it in action